Let’s Talk Search!
It’s something I haven’t done lately … talk about, that is, though I’m doing plenty of search engine optimization these days, and for very good reasons: in a failing economy, customer/client/donor acquisition is more critial than ever, and yet budgets for doing so are smaller than ever. SEO offers a relatively low-cost way to get potential clients and customers to one’s website, and Customline Wordware is offering a number of recession-special SEO Lite packages.
But it’s not fun always working with the Big Three of search engines — Google, Yahoo! and MSN — so today I was delighted to come across this article that announces some new and interesting search engines. I looked at them with some trepidation (after all, who doesn’t remember the dazzling failure of Cuil?), but was pleased with what I saw. No, we won’t be optimizing for them anytime soon, but they’re great tools to keep tucked in the back of your mind as you roam the web.
I won’t rehash the article, but will note the names of the new search engines reviewed:
- Soovle
- facesaerch
- Tastekid
- fasteagle
- FanSnap
- compfight
- Kedricx
Check the article out and play around with the engine that interests you most. With Google’s domination of the search engine landscape, we often forget that there is more than one way to skin a cat. These (and my own perennial favorite, Kartoo) will challenge your boxed-in thinking. And then you’ll be … beyond the elements of style!
Posted in SEO, SMM, The Cutting Edge, social media marketing on October 23rd, 2008