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	<title>Beyond the Elements of Style &#187; The Writing Life</title>
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		<title>Social Media for Readers and Writers</title>
		<link>http://beyond.jeannettecezanne.com/2009/05/22/social-media-for-readers-and-writers/</link>
		<comments>http://beyond.jeannettecezanne.com/2009/05/22/social-media-for-readers-and-writers/#comments</comments>
		<pubDate>Fri, 22 May 2009 21:38:45 +0000</pubDate>
		<dc:creator>Jeannette Cezanne</dc:creator>
				<category><![CDATA[About Writing]]></category>
		<category><![CDATA[Books]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Doing the Right Thing]]></category>
		<category><![CDATA[Fiction]]></category>
		<category><![CDATA[Getting Published]]></category>
		<category><![CDATA[Reading]]></category>
		<category><![CDATA[SMM]]></category>
		<category><![CDATA[The Writing Life]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Words]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://beyond.jeannettecezanne.com/?p=288</guid>
		<description><![CDATA[So let&#8217;s start our tour of social media with my favorite group of people—people who read and people who write! With some exceptional help from some of my colleagues at LinkedIn (a social network site you&#8217;ll find mentioned here), I&#8217;ve put together a list of social media sites you might want to check out. They&#8217;re [...]]]></description>
			<content:encoded><![CDATA[<p>So let&#8217;s start our tour of social media with my favorite group of people—people who read and people who write! With some exceptional help from some of my colleagues at LinkedIn (a social network site you&#8217;ll find mentioned here), I&#8217;ve put together a list of social media sites you might want to check out. They&#8217;re not in any particular order, so don&#8217;t bother looking for one; perhaps you can see it as an example of the random nature of the Net!</p>
<p>Remember as you browse the first rule of social media: there&#8217;s no one-size-fits-all here. Some of these sites may interest you; many of them will not. And that&#8217;s as it should be, because you don&#8217;t want to spend all of your time online! Explore the sites at your leisure, see which ones seem to work for you, try them out. If you don&#8217;t like one site, move on. </p>
<p>And if you find more to add to the list, drop me an email at jcezanne@customline.com and let me know!</p>
<ul>
<li><a target="blank" href="http://www.gnooks.net">Literature Map</a>: Gnooks is a self-adapting community system based on the gnod engine. Discover new writers you will like, travel the map. of literature and discuss your favorite books and authors. </li>
<li><a target="blank" href="http://www.bookglutton.com">Book Glutton</a>: Read books online with other people—suggest books, discuss books, see who&#8217;s reading what. Sign on as a glutton and take the video tour!</li>
<li><a target="blank" href="http://www.librarything.com">Library Thing</a>: So if you feel a need to catalogue your personal library online, Library Thing is the place for you. You can do it here, and then connect with others whose libraries you like. Note that there&#8217;s a fee once you pass 200 books.</li>
<li><a target="blank" href="http://www.goodreads.com">Good Reads</a>: Another book cataloguing site. Also offer some great lists and trivia. (As I write this, <i>Twilight</i> is simultaneously on the &#8220;best books ever&#8221; and &#8220;worst books ever&#8221; lists, so it&#8217;s even-handed!)</li>
<li><a target="blank" href="http://www.authorsden.com">Author&#8217;s Den</a>: From the site: &#8220;While some of the other sites focus on readers, here&#8217;s one that focuses on authors as well. From the site: &#8220;The largest most vibrant free online literary community of authors and readers! Visited by 1,400,000+ readers/mo.&#8221; It claims that authors &#8220;<i>will</i>reach many readers&#8221; and that readers<br />
can &#8220;discover, interact, get personal, buy and read!&#8221;</li>
<li><a target="blank" href="http://www.redroom.com">Red Room</a> says that it&#8217;s &#8220;where the writers are,&#8221; and explains, &#8220;Red Room provides authors and members with free, easy-to-use, elegant online homes. It&#8217;s a place for the literary community to promote their work, express themselves, and connect with their favorite authors.&#8221;</li>
<li><a target="blank" href="http://www.swaptree.com.com">Swap Tree</a> is a book- (and music-, DVD-, and video-game-) swapping community. Have a book you want to trade for another? This is the place for you!</li>
<li><a target="blank" href="http://www.weread.com">We Read</a>: Ger personalized recommendations for books, share your recommendations with others. Includes discussion forums. </li>
<li><a target="blank" href="http://www.writelit.com">Write Lit</a>&#8220;aims to bring writers and readers together from all parts of the globe. It seeks to help the writer &#8212; technical, commercial, and literary &#8212; earn a living, and find audiences for his work. Furthermore, it aims to provide a venue for readers to share their passion for the written word.&#8221; </li>
<li><a target="blank" href="http://www.authonomy.com">Authonomy</a>: This is a community sponsored by HarperCollins UK that &#8220;invites unpublished and self published authors to post their manuscripts for visitors to read online. Authors create their own personal page on the site to host their project &#8211; and must make at least 10,000 words available for the public to read. Visitors to authonomy can comment on these submissions – and can personally recommend their favourites to the community. authonomy counts the number of recommendations each book receives, and uses it to rank the books on the site. It also spots which visitors consistently recommend the best books – and uses that info to rank the most influential trend spotters.&#8221; </li>
<li><a target="blank" href="http://www.writersnews.co.uk">Writers&#8217; News/Writing Magazine</a>: This is a singularly useful site, a clearinghouse for a number of different activities: competitions, classes, book discussions, forums, links &#8230; it&#8217;s all here.
<li><a target="blank" href="http://www.booksonmyshelves.blogspot.com">Bookworm</a>: a blog that celebrates books and reading with lovely enthusiastic reviews by the author, Lubya Kably.</li>
<li>
<li><a target="blank" href="http://www.mediabistro.com">Media Bistro</a>: Though not strictly an author/reader sort of site, Media Bistro is a community that can be useful to writers looking to improve skills, get jobs, and connect with other media professionals. They have local chapters throughout the United States that offer get-togethers in person.</li>
<li><a target="blank" href="http://www.bookmarket.ning.com">Book Marketing Network</a>, part of the whole Ning family of social networks, describes itself as being &#8220;for book authors, self-publishers, book publishers, publicists, marketers, and others involved in writing, publishing, and marketing books.&#8221; Includes, in true social media style, something for everyone—photos, videos, discussion boards, events, and blogs.</li>
<li><a target="blank" href="http://morganmandelbooks.ning.com">The Book Place</a>, also a Ning community, features a blog, podcasts, reviews, and discussion.</li>
<li><a target="blank" href="http://www.writersdigest.com">Writers Digest</a>: the online community associated with the <i>grande dame</i> of aspiring writers&#8217; magazines, <i>Writers Digest </i>, the site offers some social networking but mostly supports the magazine. Online subscriptions are available.</li>
<li>
<li><a target="blank" href="http://www.gaia.com/books">Gaia Community</a>: once you join the community you&#8217;ll have access to the books section. Very useful if you&#8217;re interested in spirituality and healing topics.</li>
</ul>
<p>In addition to the list above, there is a Facebook application called Visual Bookshelf that you can access from inside Facebook. It&#8217;s another community that shares reading lists and reviews.</p>
<p>So that&#8217;s it for now! I&#8217;ll update this list periodically, as community life on the Net is always changing, always growing &#8230; but this should get you started. And then you&#8217;ll be &#8230; beyond the elements of style!</p>
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		<title>Social Networking for the Rest of Us</title>
		<link>http://beyond.jeannettecezanne.com/2009/05/12/social-networking-for-the-rest-of-us/</link>
		<comments>http://beyond.jeannettecezanne.com/2009/05/12/social-networking-for-the-rest-of-us/#comments</comments>
		<pubDate>Tue, 12 May 2009 14:03:11 +0000</pubDate>
		<dc:creator>Jeannette Cezanne</dc:creator>
				<category><![CDATA[Creativity]]></category>
		<category><![CDATA[SMM]]></category>
		<category><![CDATA[The Writing Life]]></category>
		<category><![CDATA[Words]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://beyond.jeannettecezanne.com/?p=281</guid>
		<description><![CDATA[So by now you probably have a Facebook account. And you may have even tried Twitter (and not seen the point). Or you&#8217;ve lost parts of your life you&#8217;ll never get back again in the black hole of time that is StumbleUpon. And it&#8217;s all very interesting, but not exactly &#8230; applicable.
I&#8217;m here to say [...]]]></description>
			<content:encoded><![CDATA[<p>So by now you probably have a Facebook account. And you may have even tried Twitter (and not seen the point). Or you&#8217;ve lost parts of your life you&#8217;ll never get back again in the black hole of time that is StumbleUpon. And it&#8217;s all very interesting, but not exactly &#8230; applicable.</p>
<p>I&#8217;m here to say two things: yes, it is applicable and no, don&#8217;t give up yet.</p>
<p>One of the <i>grandes dames</i> of social networking is the virtual world known as Second Life. I know Second Life well, as I co-authored one of the chapters in Wiley&#8217;s <i>Official Guide to Second Life</i>. So you could say I wrote the book (or at least part of it!) on Second Life. Yet it took me what seemed like forever to learn my way around there, and then another long period of time before I got really involved.</p>
<p>I&#8217;d planned to use Second Life for fun only &#8230; but before I knew it, I was a writer-in-residence and figuring out ways to organize readings and get work &#8220;out there.&#8221; Because whatever your interest is, you&#8217;ll eventually find it in a social community.</p>
<p>Yes, a lot of people on Twitter mention their bathtub grouting or their choice of breakfast cereals more than anyone should want to share. But if you decided not to try any activity based solely on those who use it differently than you think you would, you might not do much at all in life.</p>
<p>So let&#8217;s give it a try. In the next few posts I&#8217;ll give you a beginner&#8217;s tour of some of the social networking sites that writers and word-people might find of interest. Try them out; some will be a good fit, some won&#8217;t. But you&#8217;ll never know until you try! And then you&#8217;ll be &#8230; beyond the elements of style!</p>
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		<title>Whither Publishing?</title>
		<link>http://beyond.jeannettecezanne.com/2009/01/06/whither-publishing/</link>
		<comments>http://beyond.jeannettecezanne.com/2009/01/06/whither-publishing/#comments</comments>
		<pubDate>Tue, 06 Jan 2009 17:52:32 +0000</pubDate>
		<dc:creator>Jeannette Cezanne</dc:creator>
				<category><![CDATA[About Writing]]></category>
		<category><![CDATA[Books]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Frustration]]></category>
		<category><![CDATA[Getting Published]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[Process Matters]]></category>
		<category><![CDATA[Publishers]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Reading]]></category>
		<category><![CDATA[The Writing Life]]></category>
		<category><![CDATA[Words]]></category>

		<guid isPermaLink="false">http://beyond.jeannettecezanne.com/?p=174</guid>
		<description><![CDATA[As the new year begins and people in publishing begin to take stock of the fallout from last month&#8217;s Black Wednesday, a few scenarios are beginning to emerge. There are, of course, the doomsayers who argue that publishing as we know it is over—and that, in fact, it may be over altogether, in any shape [...]]]></description>
			<content:encoded><![CDATA[<p>As the new year begins and people in publishing begin to take stock of the fallout from last month&#8217;s Black Wednesday, a few scenarios are beginning to emerge. There are, of course, the doomsayers who argue that publishing as we know it is over—and that, in fact, it may be over altogether, in any shape or form. Others press on.</p>
<p>A Salon article from the end of December posits one of the (unexpected) benefits of the crash: the reemergence of the small publisher.</p>
<blockquote><p>At the Frankfurt Book Fair this year, Open Letter Books, a small press based at the University of Rochester, illustrated how a more nimble firm can benefit from the freeze. The publisher bid on the English translation of Mathias Enard&#8217;s novel, &#8220;Zone&#8221; &#8212; a single sentence that stretches for 500 pages. An influential translator had called the work the &#8220;book of the decade,&#8221; and Open Letter director Chad Post expected tight competition for the rights. But no one topped his offer, and he hopes to publish the translation in 2010.</p>
<p>&#8220;There&#8217;s not much to cut at smaller presses, so they are going to stay the same &#8212; they will have an identity coming into the recession, and they will be the same when they come out,&#8221; Post says. &#8220;It will open up opportunities for the smaller, more stable presses. The bigger houses like Knopf and Houghton Mifflin Harcourt are going through an identity shift. It will become very murky what kinds of books they produce.&#8221;</p></blockquote>
<p>(for the full story, click <a target="blank" href="http://www.salon.com/books/feature/2008/12/23/publishing/index.html">here</a>)</p>
<p>Years ago in this column I wrote that, in essence, the mills are closing. When the economy forced the closure of New England&#8217;s textile mills, there was much wailing and gnashing of teeth, and a lot of people—a whole lot of people—found themselves without work, without help, without hope. An entire industry had changed. Those who survived were those able to take their skill sets and refashion them for other opportunities. </p>
<p>Sound familiar?</p>
<p>The mills are closing—most of the big ones are having fire sales as we speak—and the production of literature is changing, too. We too need to refashion our skill sets as well as our expectations of how we will continue to read. Reading isn&#8217;t going away any more than the wearing of textiles has. You&#8217;ll still be buying (and, some of you, writing) books ten years from now. Will they be different? Probably. But isn&#8217;t the essence of literature—communicating ideas, enabling readers to fly away on a magic carpet of fantasy—more important than how it&#8217;s delivered?</p>
<p>Just trying to keep things in perspective, which keeps me &#8230; beyond the elements of style!</p>
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		<title>Blogs and Libraries</title>
		<link>http://beyond.jeannettecezanne.com/2008/12/05/blogs-and-libraries/</link>
		<comments>http://beyond.jeannettecezanne.com/2008/12/05/blogs-and-libraries/#comments</comments>
		<pubDate>Fri, 05 Dec 2008 18:57:17 +0000</pubDate>
		<dc:creator>Jeannette Cezanne</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Reading]]></category>
		<category><![CDATA[The Writing Life]]></category>
		<category><![CDATA[Words]]></category>

		<guid isPermaLink="false">http://beyond.jeannettecezanne.com/?p=156</guid>
		<description><![CDATA[Well, not in the same breath, anyway &#8230; but we&#8217;ve been down for a while as the blog was hacked and it took us some coding gymnastics to get back online (without losing all data!). Many thanks as always to my resident geek, Paul, who (I&#8217;m quite convinced) can do anything!
So a quick post today [...]]]></description>
			<content:encoded><![CDATA[<p>Well, not in the same breath, anyway &#8230; but we&#8217;ve been down for a while as the blog was hacked and it took us some coding gymnastics to get back online (without losing all data!). Many thanks as always to my resident geek, Paul, who (I&#8217;m quite convinced) can do <em>anything!</em></p>
<p>So a quick post today for authors who are currently doing marketing: consider libraries. Yeah, you only sell one copy of the book — but you can sell it to a <em>lot</em> of libraries, and word of mouth is a wonderful thing! </p>
<p>Here&#8217;s something you might want to consider: putting a library request form on your website. Clicking on a link takes you to a page with book title, author, ISBN, publisher, etc. already filled in. The library patron can then just fill in their name and other information, and hand it in. There may even be a way to handle it online.</p>
<p>Remember that a book sold to a library is still a book sold. Many patrons buy books after they&#8217;ve read them for free. So check out libraries and you&#8217;ll be &#8230; beyond the elements of style!</p>
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		<title>And Even More Resources</title>
		<link>http://beyond.jeannettecezanne.com/2008/11/16/and-even-more-resources/</link>
		<comments>http://beyond.jeannettecezanne.com/2008/11/16/and-even-more-resources/#comments</comments>
		<pubDate>Sun, 16 Nov 2008 12:04:46 +0000</pubDate>
		<dc:creator>Jeannette Cezanne</dc:creator>
				<category><![CDATA[About Writing]]></category>
		<category><![CDATA[Books]]></category>
		<category><![CDATA[Etc.]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[The Writing Life]]></category>
		<category><![CDATA[Words]]></category>

		<guid isPermaLink="false">http://beyond.jeannettecezanne.com/2008/11/16/and-even-more-resources/</guid>
		<description><![CDATA[So I&#8217;m doing my annual clean out the cobwebs and go-through-internet-bookmarks-and-see-which-sites-are-still-there routine, and it seems an apt time to share some of the ones that are still, in fact, available. Here are a few, in no particular order:
Need a literary agent? Don&#8217;t ask your favorite author for a referral to his or hers — it [...]]]></description>
			<content:encoded><![CDATA[<p>So I&#8217;m doing my annual clean out the cobwebs and go-through-internet-bookmarks-and-see-which-sites-are-still-there routine, and it seems an apt time to share some of the ones that are still, in fact, available. Here are a few, in no particular order:</p>
<p>Need a literary agent? Don&#8217;t ask your favorite author for a referral to his or hers — it puts that person in an awkward position (I know whereof I speak; I&#8217;ve been there). Instead, visit <a target="blank" href="http://www.agentquery.com"> Agent Query </a> and click the resources link. You may also wish to check out the <a target="blank" href="http://www.aar-online.org">Association of Authors&#8217; Representatives</a> both for listings and for a sense of how the industry views particular agents.</p>
<p>If the literary agent sites don&#8217;t tire you out and you still want to move toward publication, then sample some of the fare at <a target="blank" href="http://www.happilypublished.com">Sensible Solutions</a>, where you can click the — wait for it — &#8220;<b>especially</b> valuable links&#8221;!</p>
<p>Do you do children&#8217;s writing? Then it&#8217;s essential for you to know about Harold Underdown&#8217;s <a target="blank" href="http://www.underdown.org">Purple Crayon</a> site; it&#8217;s a fabulous website itself but also gives you helpful links to still more. Also be sure to check out the <a target="blank" href="http://www.ucalgary.ca/~dkbrown/index.html">Children&#8217;s Literature Web Guide</a>.</p>
<p>Are you a poet? Then take a look at the <a target="blank" href="http://www.poetrysociety.org">Poetry Society</a> and click the resources link. </p>
<p>Here&#8217;s a site that&#8217;s filled with links to publishers, journals, conferences, magazines, and lots more: it&#8217;s the <a target="blank" href="http://www.litline.org">Literature Line</a>.</p>
<p><a target="blank" href="http://www.bookwire.com/bookwire.html">Bookwire</a> has a number of resources for writers under its &#8220;featured links&#8221; section.</p>
<p>Google as always needs to weigh in: check out its <a target="blank" href="http://directory.google.com/top/arts/writers_resources">writers&#8217; resources</a> &#8230; but only if you have a lot of time to spend following links!</p>
<p>Good luck with all of it, and as always, feel free to share your own &#8220;especially valuable links&#8221; with me; I&#8217;ll be sure to credit you and your website for a little free SEO in the bargain. And then you&#8217;ll be &#8230; beyond the elements of style!</p>
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		<title>Writing Conferences</title>
		<link>http://beyond.jeannettecezanne.com/2008/09/03/writing-conferences/</link>
		<comments>http://beyond.jeannettecezanne.com/2008/09/03/writing-conferences/#comments</comments>
		<pubDate>Wed, 03 Sep 2008 13:58:09 +0000</pubDate>
		<dc:creator>Jeannette Cezanne</dc:creator>
				<category><![CDATA[About Writing]]></category>
		<category><![CDATA[Creativity]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[The Writing Life]]></category>
		<category><![CDATA[Words]]></category>

		<guid isPermaLink="false">http://beyond.jeannettecezanne.com/2008/09/03/writing-conferences/</guid>
		<description><![CDATA[A client recently asked me about writing conferences. As a concept, my response is a great big &#8220;yes&#8221; — there&#8217;s absolutely nothing to perk up one&#8217;s writing like spending a long weekend, a week, or even a month completely immersed in one&#8217;s art. The client, of course, wanted me to offer suggestions, and I was [...]]]></description>
			<content:encoded><![CDATA[<p>A client recently asked me about writing conferences. As a concept, my response is a great big &#8220;yes&#8221; — there&#8217;s absolutely nothing to perk up one&#8217;s writing like spending a long weekend, a week, or even a month completely immersed in one&#8217;s art. The client, of course, wanted me to offer suggestions, and I was a little at a loss, as there are so many out there. How, indeed, to figure out which one is the right one?</p>
<p>One option is to simply take a look at <a target="blank" href="http://writing.shawguides.com">Shaw&#8217;s Guides</a> and choose a few that look promising, then write for more information. </p>
<p>I can speak firsthand about a few, and I&#8217;ve gleaned recommendations for some other from colleagues, students, and clients. Here they are, in no particular order:</p>
<ul>
<li><a target="blank" href="http://www.bouchercon2009.com">Bouchercon</a> is &#8220;the&#8221; mystery conference of the year, attracting authors, editors, agents, and readers from all over the world. </li>
<li><a target="blank" href="http://writersinparadise.eckerd.edu">Writers in Paradise</a> I&#8217;ve been trying to get here for years, with something coming up every January, so it&#8217;s clearly not Meant To Be for me, but my colleague (and fabulous writer) Bill Lambert recommends it highly. Dennis Lehane, Laura Lippmann, Tom Perrotta, and Stewart O&#8217;Nan are on the faculty.</li>
<li>This one is from a colleague on a writing list: <a target="blank" href="http://www.writersretreatworkshop.com/retreat.php">Writers Retreat Workshop</a> &#8220;Excellent value for the money. Great connections with best selling authors and agents and editors because you live, write, suffer, eat, and party together. Lots of personal hands-on extras. And, to me anyway, the best thing is that you use your story when you work on scenes, examples, practices, and so on. No more boring and useless examples of what you did last summer or at your Aunt Martha&#8217;s for your tenth birthday or what you wanted for Christmas but didn&#8217;t get when you were five. All your hard work at the workshop is applied directly to your material.&#8221;</li>
<li>Another colleague writes: &#8220;Here&#8217;s something to consider: <a target="blank" href="http://www.wildacres.org">Wild Acres</a>. I have a friend who just returned and highly recommends it.  North Carolina. Check out the information about the Residency Program. They offer 25 one-week residencies to writers, artists and crafters from May to October &#8212; the only expense is your transportation. There is an application process which begins in the fall. My friend completed the information in December (with very brief information about the project she wanted to work on) and learned of her award in March. The retreat&#8217;s owner told her they had received between 130 and 140 applications.&#8221;</li>
<li><a target="blank" href="http://www.freewebs.com/themuseonlinewritersconference">The Muse Online</a> This is, as the name implies, an <i>online</i> experience, which right away (to me) is a minus — part of the reason I think attending conferences is so great is the opportunity to immerse oneself in the environment. A little like summer camp when you were a child. But this came recommended (by one of the presenters, so take it with the grain of salt that implies) so I thought I&#8217;d include it here.</li>
</ul>
<p>The important thing is to decide ahead of time what your goals are for the conference. Many of them can feel like a meat market, with writers waiting in line for their pitches to be heard by an agent or acquisitions editor; but if your manuscript is ready and you want to meet some people in the industry, then that may be for you. Others may be looking for workshop opportunities, the availability of known writers to talk about the art and craft of writing, or even just a few hours a day of solitary writing time. No matter what you&#8217;re looking for, there&#8217;s probably something out there for you.</p>
<p><a href="mailto:jcezanne@customline.com">Send me</a> your suggestions and experiences, and I&#8217;ll add them here! And then we&#8217;ll be &#8230; beyond the elements of style!</p>
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		<title>Freelance Projects in Tough Times</title>
		<link>http://beyond.jeannettecezanne.com/2008/08/07/freelance-projects-in-tough-times/</link>
		<comments>http://beyond.jeannettecezanne.com/2008/08/07/freelance-projects-in-tough-times/#comments</comments>
		<pubDate>Thu, 07 Aug 2008 14:35:47 +0000</pubDate>
		<dc:creator>Jeannette Cezanne</dc:creator>
				<category><![CDATA[About Writing]]></category>
		<category><![CDATA[The Writing Life]]></category>

		<guid isPermaLink="false">http://beyond.jeannettecezanne.com/2008/08/07/freelance-projects-in-tough-times/</guid>
		<description><![CDATA[I&#8217;m back to the subject again, but it&#8217;s only because it&#8217;s on everybody&#8217;s mind: how to survive the current economic downturn and the sad fact of the offshoring of work from the United States. I&#8217;ve written in the past about it, drawing parallels between the closing of the mills and the need to find work [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m back to the subject again, but it&#8217;s only because it&#8217;s on everybody&#8217;s mind: how to survive the current economic downturn and the sad fact of the offshoring of work from the United States. I&#8217;ve written in the past about it, drawing parallels between the closing of the mills and the need to find work that will continue to be available, even inviting my colleague Geoff Hart as a guest blogger recently to talk about it.</p>
<p>And there are more people becoming freelancers every day out of necessity because of the downsizing of companies and the unavailability of jobs. So let&#8217;s get down to more concrete suggestions. How, as a freelancer, <i>can</i> you find work in these times?</p>
<ul>
<li><strong>Join and be visible in professional organizations</strong>. This includes online groups like LinkedIn and local networking/professional groups. Check out your local BNI chapter, the Chamber of Commerce, and others. Many professional organizations (like the EFA) have local chapters with local meetings.
<li><strong>Use the job boards</strong> of professional groups (ASJA, EFA, NWU, etc.) effectively: don&#8217;t apply for everything, but save your time and energy for applying to gigs for which you&#8217;re really qualified.
<li><strong>Use Craigslist </strong>when you have time (to post your availability or check for gigs), but don&#8217;t expect much of the lower-end bidding boards; use your time wisely.
<li><strong>Be visible on discussion lists </strong>with good information that helps others out. People will remember that!
<li><strong>Research and go after your own opportunities</strong>, instead of waiting for work to come to you.
<li><strong>Present a professional image.</strong> Update your website (and a website is not an option, it&#8217;s a requirement), have business cards printed and give them out at every opportunity.
<li><strong>Tell your former coworkers</strong> and employers, friends, family, etc. that you&#8217;re available for projects.
<li><strong>Comment on blogs</strong> that are relevant to your areas of expertise, with a link back to your website.
<li><strong>Tell your current clients that you&#8217;re available</strong> for other projects or (if you&#8217;re qualified)  other types of work.
<li><strong>Do good work </strong>and referrals will come to you.
<li> Remember that <strong>the Internet is forever</strong>, and don&#8217;t post comments or participate in discussions that will reflect badly on you as a professional.
</ul>
<p>Have other tips? Send them to me at jcezanne(at)customline.com and I&#8217;ll include them here! And then we&#8217;ll all be &#8230; beyond the elements of style!</p>
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		<title>Looking For A Few Good Writers</title>
		<link>http://beyond.jeannettecezanne.com/2008/07/02/looking-for-a-few-good-writers/</link>
		<comments>http://beyond.jeannettecezanne.com/2008/07/02/looking-for-a-few-good-writers/#comments</comments>
		<pubDate>Wed, 02 Jul 2008 11:42:20 +0000</pubDate>
		<dc:creator>Jeannette Cezanne</dc:creator>
				<category><![CDATA[About Writing]]></category>
		<category><![CDATA[Process Matters]]></category>
		<category><![CDATA[The Writing Life]]></category>

		<guid isPermaLink="false">http://beyond.jeannettecezanne.com/2008/07/02/looking-for-a-few-good-writers/</guid>
		<description><![CDATA[&#8230; or aspiring ones, anyway!
My local writing group recently lost a member, and we&#8217;d been wanting to expand anyway, so the need to incorporate  new members has become quite pressing. And it&#8217;s brought up a lot of questions that are probably good to consider: who are we? What are the group&#8217;s goals? Who exactly [...]]]></description>
			<content:encoded><![CDATA[<p>&#8230; or aspiring ones, anyway!</p>
<p>My local writing group recently lost a member, and we&#8217;d been wanting to expand anyway, so the need to incorporate  new members has become quite pressing. And it&#8217;s brought up a lot of questions that are probably good to consider: who are we? What are the group&#8217;s goals? Who exactly is the person we want to have join us? Is there an ideal candidate? What can we offer that person? What do we need from him or her?</p>
<p>And can the group come to a consensus around any of these issues?</p>
<p>These are valid questions, I think, to ask of any writing group, local or virtual, large or small. We happen to be asking them because we want to have some new members join us; but you might want to consider asking them even if your group isn&#8217;t looking to expand. It&#8217;s easy to lose focus, to forget the original (or even evolving) mandate, to lose track of what you&#8217;re doing. Questions like these bring you back to the center.</p>
<p>One of my clients is a marketing firm that recently engaged me to write an operations manual for the company. An operations manual sets out everything about the company, from where the paper for the copier is located to the policy around sick days, from the specific steps entailed in everything the company does to how it hires new employees. It forces a company to review in minute detail every aspect of its business, much of which has never been articulated or was articulated so long ago that it&#8217;s been forgotten. In essence, the operations manual tells the company&#8217;s story.</p>
<p>Staying in touch with one&#8217;s story isn&#8217;t just important in the corporate world: it&#8217;s important for any group. The story allows for group members to bond, to recall common goals, to feel part of something larger than any individual member. Losing a sense of history means losing part of ourselves. And any group needs that backstory, the communal equivalent of &#8220;how I met your mother.&#8221; </p>
<p>Groups also need the ongoing part of the story: this is what we do, this is how we do it, this is why we do it. My writing group decided early on, for example, to break with the common genre-specific considerations: we are fiction writers and poets, and have discovered that having a good mind and a willingness to take risks compensates for not being as schooled in each others&#8217; genres. It&#8217;s a decision that has worked for us, and certainly would not work for others. It&#8217;s part of our story, and it needs to be articulated.</p>
<p>Think of the groups to which you belong (and if you <i>don&#8217;t</i> belong to a writing group, seriously consider joining or starting one). What are their stories? Is your story still aligned with theirs? A periodic refresh of this process can be enormously helpful. And then you&#8217;ll be &#8230; beyond the elements of style!</p>
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		<title>Turkey City Lexicon</title>
		<link>http://beyond.jeannettecezanne.com/2008/06/25/turkey-city-lexicon/</link>
		<comments>http://beyond.jeannettecezanne.com/2008/06/25/turkey-city-lexicon/#comments</comments>
		<pubDate>Wed, 25 Jun 2008 16:31:28 +0000</pubDate>
		<dc:creator>Jeannette Cezanne</dc:creator>
				<category><![CDATA[About Writing]]></category>
		<category><![CDATA[Fiction]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[The Writing Life]]></category>

		<guid isPermaLink="false">http://beyond.jeannettecezanne.com/2008/06/25/turkey-city-lexicon/</guid>
		<description><![CDATA[(It&#8217;s not just for SF fans anymore!)
It has often seemed to me that science fiction writers are the people most at home on the web, the people least surprised by its possibilities, the folks most likely to see its uses. This only makes sense: they are, after all, the ones most at ease with potential [...]]]></description>
			<content:encoded><![CDATA[<p>(It&#8217;s not just for SF fans anymore!)</p>
<p>It has often seemed to me that science fiction writers are the people most at home on the web, the people least surprised by its possibilities, the folks most likely to see its uses. This only makes sense: they are, after all, the ones most at ease with potential technology, spending their days writing coherent stories about complex possible worlds. </p>
<p>So it&#8217;s not surprising that they&#8217;ve come up with new and different ways to approach issues specific to writing and publishing.</p>
<p>During the early brouhaha over Publish America&#8217;s legitimacy (or lack thereof) as a publishing venue, it was a group of science fiction authors who banded together to disprove PA&#8217;s claim that it vetted manuscripts by composing a truly awful novel (that did, in fact, get accepted for publication). And it&#8217;s science fiction authors who co-host <a target="blank" href="http://anotherealm.com/prededitors">Predators and Editors</a>, which has hopefully helped steer many unwitting authors-to-be in the right direction.</p>
<p>Not new, but not widely known, either, is the <a target="blank" href="http://www.sfwa.org/writing/turkeycity.html">Turkey City Lexicon</a>, a site meant to help science fiction writers workshop (or critique) each others&#8217; work by giving them nice packages that say, far better than could any one individual, what might be problematic about a given passage. Named for the Austin, Texas workshop that was the cradle of cyberpunk, the lexicon has gone through a number of different editions (carefully uncopyrighted), and is as hilarious (and as thoughtful) today as it was back in 1988.</p>
<p>Here, for example, we can find Brenda Starr Dialogue (&#8221;long sections of talk with no physical background or description of the characters&#8221;), the Squid in the Mouth (&#8221;the failure of an author to realize that his/her own weird assumptions and personal in-jokes are simply not shared by the world-at-large. Instead of applauding the wit or insight of the author&#8217;s remarks, the world-at-large will stare in vague shock and alarm at such a writer, as if he or she had a live squid in the mouth&#8221;), and the Kudzu Plot (&#8221;Plot which weaves and curls and writhes in weedy organic profusion, smothering everything in its path&#8221;).</p>
<p>Much of what is offered in the Lexicon is, in fact, very good advice for anyone writing anything, and I highly recommend reading it, laughing over it, and taking it to heart. And then you&#8217;ll be &#8230; beyond the elements of style!</p>
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		<title>She&#8217;s The Spelling Queen</title>
		<link>http://beyond.jeannettecezanne.com/2008/06/01/shes-the-spelling-queen/</link>
		<comments>http://beyond.jeannettecezanne.com/2008/06/01/shes-the-spelling-queen/#comments</comments>
		<pubDate>Sun, 01 Jun 2008 18:54:24 +0000</pubDate>
		<dc:creator>Jeannette Cezanne</dc:creator>
				<category><![CDATA[About Writing]]></category>
		<category><![CDATA[Frustration]]></category>
		<category><![CDATA[The Writing Life]]></category>
		<category><![CDATA[Words]]></category>
		<category><![CDATA[copywriting]]></category>

		<guid isPermaLink="false">http://beyond.jeannettecezanne.com/2008/06/01/shes-the-spelling-queen/</guid>
		<description><![CDATA[It&#8217;s been a lovely Sunday here in Provincetown, center of (my) universe: just warm enough, a breeze coming from the harbor, the Cape Cod Times consumed with lunch at an outdoor caf&#233;. Sitting there I perused a brochure from a yoga studio that I&#8217;m considering attending &#8212; a great brochure, nicely designed, and it noted [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s been a lovely Sunday here in Provincetown, center of (my) universe: just warm enough, a breeze coming from the harbor, the <em>Cape Cod Times</em> consumed with lunch at an outdoor caf&eacute;. Sitting there I perused a brochure from a yoga studio that I&#8217;m considering attending &#8212; a great brochure, nicely designed, and it noted that the studio features an &#8220;alter.&#8221;</p>
<p>Was it me, or did a cloud just pass in front of the sun?</p>
<p>Now my family, of course, was quick to point out that no-one else in their right mind would have noticed, much less cared that altar is not spelled with an &#8220;e.&#8221; My spouse quickly envisioned a world in which I&#8217;d be the Spelling Queen, sitting on a throne of semicolons and exclamation marks, sentencing to die those who make sloppy mistakes such as those. We all had a good laugh about it.</p>
<p>But the reality is that I&#8217;m probably not going to go do yoga at that particular studio, and, yeah, it&#8217;s because of the brochure. If someone&#8217;s that sloppy about writing/proofing, they may well be sloppy about other things as well. Probably not; but I&#8217;m not taking that chance.</p>
<p>When I approach companies about doing marketing communications for them, most people&#8217;s first reaction is along the lines of, &#8220;I can write; anybody can write; we don&#8217;t need you to write.&#8221; Well, respectfully, no: many of us have been <em>taught</em> to write (though I&#8217;ve seen some of the grammar used by my stepchildren&#8217;s teachers and hold out no hope that schools are doing anything to increase correct spelling, usage, and grammar); but that doesn&#8217;t mean that we can all do it well. Or even correctly.</p>
<p>That yoga studio just lost a potential client. Can all businesses afford that kind of loss? Paying someone like me to write &#8212; or even simply edit &#8212; marketing communications is, at the end of the day, a bargain at any price. Those saavy enough to know their limits are the ones who will continue to prosper, even in a recession. And they&#8217;ll be &#8230; beyond the elements of style!</p>
<p>(Oh, and if you hurry, you can probably still get that brochure out of the rubbish &#8230;)</p>
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